Listening past stated preferences to find the emotion a client wants their space to carry, then carrying it all the way through: mood board, spatial plan, production sheet, built room.
Client discovery & concept development
- ·Conducted deep client discovery, listening past stated preferences to uncover the emotion and story clients wanted their space to tell
- ·Translated these insights into curated mood boards, using Photoshop and Illustrator alongside AI tools like Higgsfield and Adobe Firefly to shape tone, palette and inspiration before material commitments
- ·Guided clients through an iterative approval cycle, from initial proposal to revised concept to final technical design, ensuring each version moved closer to their true intent
Spatial & technical design
- ·Converted approved mood boards into production ready spatial plans
- ·Applied core design principles like sightlines, flow and focal points to shape seating, passageways and guest movement through a space
Production support
- ·Created client facing pitch decks, combining Illustrator and Photoshop with ChatGPT and Claude for narrative framing and Higgsfield for supporting visuals ahead of execution
- ·Built detailed production requirement sheets specifying materials, quantities and construction needs
- ·Coordinated directly with vendors on sourcing and fabrication
Versatility & scope
- ·Worked across diverse settings, from converting raw, unstructured land into large scale builds to reimagining fixed halls into customized environments
- ·Applied knowledge of materials, textures and visual composition to keep each set aesthetically cohesive and true to the client’s brief
Client discoveryMood boardsSpatial designPitch decksProduction sheetsVendor coordination
